If you don't know, paid search ads are the listings that appear at the very top of the page, typically in a tinted block, when you conduct a search online. Search ads can be a significant way to secure new clients for your law firm: In 2012, ...
Court Cunningham - August 29, 2013I suppose there are still lawyers and law firms out there asking themselves the question: “What is it that clients want?” Some of them continue to invest a substantial amount of money and time in detailed surveys of their existing clients, ...
Jordan Furlong - August 27, 2013Question: "Why should we blog? We have a website. Clients hire lawyers because of a relationship, not because they see you on the Internet. Besides, a blog can be pretty self-aggrandizing. Other lawyers in the firm think the ...
The Editors - August 26, 2013You just can't avoid talk of school this time of year. It seems everyone is scurrying along on a scavenger hunt for essential supplies and first-day fashions, or losing sleep over what our "babies" will need in the dorm room. It's all about ...
The Editors - August 23, 2013I’ve come to like Outlook 2013 quite a bit (despite the confusing blue icon). It contains some new features that I’ve wanted, or have had to employ workarounds for, or had to use third-party software to resolve. So, I thought it might be helpful ...
Vivian Manning - August 21, 2013When I hear the phrase “red velvet rope,” I picture a Studio 54-esque scene with a line of people outside of a night club who are either on the VIP list or hoping they're hot enough to convince the bouncer to let them through. Many of us have ...
Ruth Carter - August 20, 2013Question: I know we're not recouping many of our law firm's costs from clients. How do you effectively manage a cost recovery program? Four members of the Association of Legal Administrators — Grace Carr Lee, Vicki Hughes, ...
The Editors - August 19, 2013Here's the situation. You're stranded in a future legal market, vast and unfamiliar, and you need to launch a new legal career. Luckily, you get to start off with several skills and talents in place — but it's a limited quantity, and you'll need ...
Merrilyn Astin Tarlton - August 16, 2013As the world moves faster (and it does, doesn’t it?), you have to move faster, too, not only to keep up, but to amaze and astound your clients in a highly competitive field. While it may not astound them, your ability to quickly create, ...
Nitin Gupta - August 14, 2013Between deadlines, billable-hours requirements, responsibility for bringing in clients and so much more, we all know the legal profession can be taxing. Add to that responsibilities for family and any associations or boards you may belong to, ...
Daniel Gold - August 13, 2013