Productivity apps like Evernote may be hugely helpful — and popular — but some of us still like to use paper reminders like sticky notes and paper notebooks to keep on task. Dan Gold says Evernote has that covered, too, with two features that ...
Daniel Gold - January 14, 2014
Well, I took the plunge this past December and signed a lease for a brick-and-mortar office. I’d had a virtual office for almost two years, using a box at the UPS Store for my mailing address and meeting clients in the conference rooms at the ...
Ruth Carter - January 13, 2014
In the quest to drive traffic to their law firm website, many regard search traffic as the Holy Grail. While both direct traffic and referral traffic can be highly valuable to business development efforts, there can be little question that, in ...
Gyi Tsakalakis - January 6, 2014 This time last year, we asked Gyi Tsakalakis to gaze into his crystal ball and give his best lawyer marketing predictions — along ...
Gyi Tsakalakis - December 31, 2013
We all begin each new year with good intentions, but you know what they say about the road to hell. Most lawyers have some marketing and business development goals and objectives in mind. However, such goals often tend to be aspirational and ...
Sally J. Schmidt - December 16, 2013Break up with your mouse! You know that old chestnut from composer Burt Bacharach, “Make it easy on yourself, ’cause breaking up is so very hard to do?” Well, that’s what I want you to do. I want you to break up — with your mouse. And I’m going ...
Vivian Manning - December 11, 2013When you open a solo law practice, especially early in your career, it’s easy enough to do everything yourself. Often you’re too poor to hire anyone anyhow, and if you haven’t yet built up your book of business, you have the time to figure ...
Ruth Carter - December 10, 2013
In this edition of "Ask the Experts," Holli McVean, office manager at Carscallen LLP, and a member of the Association of Legal Administrators, has great advice for getting all the information you need — efficiently and politely — from cold and ...
The Editors - November 20, 2013I have long believed that one of the most effective ways to build business is to build communities. And, with the popularity of social media, this view has only been reinforced. Seth Godin, the popular author and speaker, uses the term ...
Sally J. Schmidt - November 18, 2013Nothing trite. Nothing cliche. Just lots of specific ideas for those hard-to-please attorneys!
Reid Trautz - November 15, 2013
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