Columns

Qualifiers Do Not Increase Quality

You can’t be persuasive if your message is confusing. Whether you’re arguing a motion or giving an interview on a political issue, clarity is what counts. A qualifier changes the meaning of another word or phrase. Too many qualifiers convolute ...

Theda C. Snyder - May 10, 2017
bar discipline
Attorney Discipline Matters: A Fool for a Client?

We’ve all heard the adage that a lawyer who represents himself has a fool for a client. When it comes to attorney discipline matters, there are certainly times when this is true. However, there are also many times when a lawyer is perfectly ...

Megan Zavieh - May 8, 2017
Five Bespoke Handbags that Scream Power Player

There’s nothing like a brilliantly designed purse. It is a shield, a satchel and a work of art. When you walk into a meeting and set it on the table, a gorgeously appointed bespoke purse speaks in a strong, proud voice and says, “Put your ...

Bull Garlington - May 5, 2017
Content Marketing Tips for Lawyers
Write Your Way Into the Euphemism-Free Zone

Last month’s United Airlines overbooking debacle and the subsequent PR disaster and brand implosion has me thinking of the value of communicating clearly. There’s much to be critical of in United’s behavior and initial poorly worded erstwhile ...

Susan Kostal - May 1, 2017
Writing Your Way to New Business

There was a time not that long ago when I counseled lawyers not to spend too much time writing and publishing articles. Back then, they were largely passive, short-lived marketing efforts. Today, however, as clients conduct their own internet ...

Sally J. Schmidt - April 27, 2017
spring clean your law practice
Five Ways to Spring Clean Your Personal and Professional Life

Jamie Spannhake | Here are five ways to spring clean your personal and professional life.

Jamie Spannhake - April 21, 2017
prospective client
Stone Soup: A Client Development Metaphor

There is an old folk story that makes a fine metaphor for client development. In the tale, hungry strangers (read: the law firm client team) facilitate the people of a town (the team’s clients) giving them food (solving a problem and ...

Mike O'Horo - April 19, 2017
business cards
16 Good Things to Do with a Business Card (Yours and Theirs)

If you still have 496 business cards in the original box of 500 you received when you began practicing, it’s time for a few pointers.

Merrilyn Astin Tarlton - April 17, 2017
client calls
A Solo’s Tips on Balancing Client Calls and Personal Time

If you’re a solo practitioner or in a small law firm, you are likely a slave to your smartphone, making sure clients can always reach you. As the managing partner at a small firm, I found it increasingly difficult to keep up with my clients' ...

Steven Palermo - April 14, 2017
Attorney at Work
CRM of the Crop: Lexicata Represents a Step Forward in Client Intake

Until recently, law firms have had to rely on generic business software for managing customer relations, including intake. Salesforce is the longtime leader in that category. Starting with Avvo’s release of Ignite, however, law firm-specific ...

Jared Correia - April 13, 2017
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