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Sally J. Schmidt - March 21, 2023Sally Schmidt | A checklist to help you reassess and choose to do the right marketing things.
Sally J. Schmidt - February 1, 2023Laura Ernde | Don’t be tempted to shortcut your marketing efforts by signing up for one of the many unreputable lawyer awards and rankings services. Do this instead.
Laura Ernde - January 24, 2023Sally Schmidt | A lot of lawyers (of all ages) are still skeptical about the value of an online presence for business development.
Sally J. Schmidt - October 20, 2022Walter McCorkle | At long last, you have free time to focus on business development activities. Here's your checklist.
Walter McCorkle - October 12, 2022Laura Ernde | Feeling hidden away while working from home? Here are ways to boost your online visibility — and stay top of mind with potential clients.
Laura Ernde - September 21, 2022A strong web presence — one where clients find you and are convinced to contact you — means more than a killer law firm website. Mark Homer explains.
Mark Homer - September 12, 2022Annette Choti | Seven helpful hints to help you produce a top-notch legal blog — and nine quick tips to ramp it up!
Annette Choti - September 1, 2022Sally Schmidt | Worried about the pipeline? Marketing to an industry niche or subcategory can lead to substantial new business. Here are seven steps to build your expertise.
Sally J. Schmidt - July 25, 2022Jay Harrington | Let's face it, many legal blog posts are easy to ignore. Here's a structure for writing posts that are simple, skimmable — and readable.
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