Why send another email to your network’s already bulging inboxes? Simple, says Amy Boardman Hunt: It's one of the most cost- and time-effective ways to make regular, nonintrusive contact with them. Here are a few tactics that have worked for ...
Amy Hunt - December 9, 2019
PR specialists Meredith Parfet and Aaron Solomon want you to be prepared the next time a crisis comes knocking.
Meredith Parfet and Aaron Solomon - December 3, 2019Part 2 of Jared Correia's analysis of the 4th annual Clio Legal Trends Report focuses on how consumers buy legal services — and what that means for your marketing.
Jared Correia - December 2, 2019
Jay Harrington says it's time to jump in and ride the podcasting wave.
Jay Harrington - November 20, 2019
Will Hornsby examines the blurred lines between the ethics rules governing lawyer “advertisements” and “solicitations.”
William Hornsby - November 19, 2019
Littler Mendelson has gone big into video, with a studio inside its Kansas City office, videographers on staff and numerous video channels. Susan Kostal looks at how the firm is spinning its educational video prowess into social media gold.
Susan Kostal - November 13, 2019
Want to sell legal services better? Matt Prinn says you need to get the right people in the room (and it's not always the lawyers).
Matthew Prinn - November 11, 2019
The Friday Five | Here are five basic, low-tech methods for increasing your law practice's referral flow.
Mike Margol - November 8, 2019
When you’re pitching new clients, every little bit helps. Emily Brooks points to ways you can leverage Twitter (and other social media platforms) to gain an extra edge.
Emily Brooks - November 7, 2019
How did Keesal, Young & Logan manage to become indispensable to NetApp for services such as automating legal and business processes?
Laura Ernde - November 5, 2019
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