Law Firm Marketing

Starting Your Side Hustle: Three Essentials for $300

Here's the first installment in Andrea Cannavina's no-nonsense guide to starting your dream business.

Andrea Cannavina - August 2, 2019
DIY Website Platform LawLytics
The Middle: LawLytics, DIY Website Platform Is Made for Law Firms

Product Review | Speed, control, flattened costs … these are all compelling factors in favor of LawLytics for law firms seeking web design services.

Jared Correia - August 1, 2019
tips about public speaking
Empower Your Next Presentation With These 10 Tips About Public Speaking

Infographic | Ari Kaplan's public speaking tips help increase your comfort level, communicate more effectively and connect with your listeners.

Ari Kaplan - July 26, 2019
Just Say No to These Outdated SEO Tactics
Say No to These Outdated SEO Tactics

Don’t waste resources on antiquated methods. These SEO tactics, while once effective, don't carry the same weight today.

Mike Ramsey - July 24, 2019
five article ideas
Five Article Ideas to Help You Connect With Clients and Drive Business

Whether it's your first guest article for a legal publication or your umpteenth blog post, these tips can jumpstart your next writing project.

Emily Brooks - July 19, 2019
What to Look for When Hiring Your Firm’s First Marketing or BD Professional

Here's a checklist to run through before you start your search for a BD or marketing professional.

Kate Shipham - July 17, 2019
Ethical Considerations in Boosting Your Client Reviews

Ask the Experts at 2Civility.org: Is there an acceptable practice for soliciting reviews without violating the rules of professional conduct? 

Mark C. Palmer - July 16, 2019
Take Advantage of the Summer Slowdown to Work on Your Business

Many lawyers have a natural slowdown in business during the summer. Here are ways you can take advantage of it to invest in your business.

Ruth Carter - July 9, 2019
Create Informational Tools for Your Clients

It’s one thing to say, “We understand the process.” It’s another to show it to with, for example, process maps, charts, timelines, who-to-call lists or decision trees.

Sally J. Schmidt - June 26, 2019
rainmaking at conferences
Rainmaking at Conferences: Easy Tips for Connecting With New People

You may be skeptical about the payoff of networking at events, says Roy Ginsburg, but betting on the longshot can pave the way for opportunities. Here are easy tips for even the biggest introvert.

Roy S. Ginsburg - June 17, 2019
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