Law Firm Marketing

With smart planning — and plenty of creative flair — a holiday party can be an enriching experience that bonds you to clients and referral resources in a personal way.

Working on some basic mindset shifts — before you deploy all the business development strategies you've learned — can make a huge difference.

"If your goal doesn’t scare you, you’re not thinking big enough." Ruth Carter passes on advice for charting your personal marketing goals for the coming year.

Checklist | Six ways billing and timekeeping software helps boost your profitability.

Unfortunately, a great online advertising option is coming to an end for many law firms.

Survey ends soon! Please take this quick survey and share your thoughts — you could win an Apple Watch, and you will learn what your colleagues and competitors are up to out there.

While many lawyers appreciate its benefits, few harness its power to full effect. Try these strategies for more effective content marketing.

Every lawyer should create, claim and verify their Google My Business listing. Not sure how? This post is here to help.

Relying on traditional advertising to cut through the noise made by your competition is like cutting a tough steak with a butter knife.

Marketers of anything who fail to learn prospective buyers’ motivation are doomed to fail.