Daily Dispatch

Like? Yikes!

Those of us who love language and value the ability to be well-spoken have every reason to feel, like, depressed. I fear we have lost the battle with mass culture regarding articulate speech. Witness the ...

Brian K. Johnson - March 1, 2016
LinkedIn Profile
Will Your Client Show Up?

Upon factoring together the number of appointment-based businesses and the average no-show rate across all industries, I estimate the American economy loses at least $66 billion each year due to missed appointments. You’ve likely seen how ...

Frank Cort - February 29, 2016
Tech Tips Friday Five
Tools and Tricks to Automate Your Marketing

Applied well, technology can make any task more efficient and cost-effective — and that includes your marketing activities. Whether it's tracking those marketing dollars to find out where they are best spent, managing the minutiae of client ...

Joan Feldman - February 26, 2016
Social Media
Five Principles of Smarter Social Media Marketing

Social media marketing has, unfortunately, become the techno-version of "marketing by wandering around." It can be immensely time-consuming while producing an extremely low return. You can spend considerable time chasing down likes and followers ...

Dustin Cole - February 25, 2016
Cross-Selling Made Simple

Recently I was contacted by someone looking for good articles on cross-selling. I noticed that a lot of material discussed the obstacles — compensation systems, internal competition, lack of confidence in colleagues, lack of knowledge about firm ...

Sally J. Schmidt - February 24, 2016
Google Drive Collaboration: It’s a Document Party!

Google Drive, through Docs, Sheets or Slides, has given users a free way to create documents, share them and allow multiple users to edit simultaneously or asynchronously. So, how would you use this? Say you are on a conference call discussing ...

Catherine Sanders Reach - February 23, 2016
Client Service
One-Word Business Development

Some years ago, I conducted a half-day workshop on business development at an AmLaw 100 firm's retreat. I closed the session by saying the following: “If you don’t remember anything else we have discussed in the last three hours, please just ...

Bob Denney - February 22, 2016
Not Your Grandma’s Public Relations

In yesteryear, if you wanted to circulate news, you yelled it over the fence. In two minutes your neighbor had all of it. In 20 minutes it was around the block, and in two hours it was all over town. Fast-forward. In the 1980s, corporate ...

Susan Kostal - February 18, 2016
Crystal Ball
‘The Future of the Professions’: A Complex Crystal Ball

No one would describe "The Future of the Professions: How Technology Will Transform the Work of Human Experts" as a light and frothy read. We are huge fans of Richard Susskind’s previous books and his evolving thoughts about the future of the ...

Sharon Nelson and John Simek - February 17, 2016
What? You Want I Should Stop Using Yiddish?

Caution: Mature Content. Yes, yes, I do want you to stop. A recurring theme of “Get to The Point” is that even if some of your listeners or readers are ...

Theda C. Snyder - February 16, 2016
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