It's clear that legal marketers continue to be an ever-growing force for change at law firms of any size. With more than 1,300 attendees from around the globe, this week’s Legal Marketing Association (LMA) annual conference in San Diego was the ...
John Byrne - April 17, 2015
There’s a tricky balance that lawyers need to strike: staying focused on the "task at hand" while keeping an eye on the future. The task at hand involves acquiring technical skills — drafting, negotiation, deposition-taking — at a relatively ...
Jay Harrington - April 16, 2015
If you are proficient in social media basics and looking for a new online community, I recommend checking out Reddit. Reddit is a social media community made up of thousands of bulletin boards — called “subreddits” — on almost any topic you ...
Ruth Carter - April 13, 2015
Who are these “enterprising lawyers”? Actually, they are easy to spot. Look for the more engaged and happier lawyers in the crowd. Deeply invested in the power of the work they do, they have ample interests beyond the practice of law as ...
The Editors - April 8, 2015
“I don't know what to do!” he cried. “Now we're forming committees to make decisions.” I had listened to his travails for the last year as his firm slowly moldered. Morale was bad, profits had slipped down over time, senior partners had become ...
Otto Sorts - March 26, 2015
That iPhone or Android in your pocket already does nearly everything but wash the car. So why not apply your smartphone's smarts to getting and keeping a healthy glow? Today, lawyer and certified health coach Jamie Spannhake launches our "Fit ...
Jamie Spannhake - March 20, 2015Some lawyers still think a brand is a logo, the firm name or a tagline. Others don’t see how branding applies to the legal profession at all. Even those who embrace the notion struggle mightily to get it right.
Sally J. Schmidt - March 19, 2015
Almost everyone accepts that we are in a time of radical change in the legal industry. Demand for legal services is flat.
Jay Harrington - March 16, 2015 Recently I attended the Dad 2.0 Summit, a conference for men who blog about fatherhood. I didn’t realize there was such a strong community among dad bloggers. They are active parents and exceptionally genuine about their triumphs and ...
Ruth Carter - March 9, 2015This is probably wishful thinking, but wouldn’t it be nice if every solo practitioner and small law firm had a business plan? I mean, mostly nice for them. Probably not for their competitors ... or for me. I’ve become somewhat ambivalent on the ...
Jared Correia - March 5, 2015
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