It’s something you hear when you’re starting your career (and something you’ll hear constantly, throughout your career, if you’re a nonconformist): "You have to be more professional." Of course, that begs the question, just how does one "be ...
Jared Correia - July 9, 2015
“What is the most important thing to your successful career?” Shelly asked earnestly.It was flattering to be asked. This young associate was interviewing the more successful senior attorneys in the firm to help her figure out how to manage her ...
Otto Sorts - July 7, 2015
Business development trainer Mike O’Horo is rarely at a loss for words. His new column for Attorney at Work is dedicated to helping you find just the right business development words to use, too. Last month in "Well Said," he ...
Mike O'Horo - July 1, 2015The marketing director of a New York law firm told me about a meeting with the general counsel of a Fortune 50 company. His department had produced an advance briefing document for the lawyers, with details about the company and the people who ...
Sally J. Schmidt - June 23, 2015
If you're using one of the Ribbon versions of Microsoft Outlook, you've probably overlooked one feature right on the Home tab: Quick Steps. Quick Steps are like macros — they string together several actions and make them all accessible with one ...
Deborah Savadra - June 19, 2015
I did a speaking tour this spring that I called "The Undeniable Tour." It involved a two-week road trip from San Diego to Seattle with five speaking engagements along the way at law schools and bar associations. The tour also provided the ...
Ruth Carter - June 16, 2015
Go rob a bank. No, wait, that’s too easy. Plus, you may run into ethical issues with the local bar association. Seriously, folks, getting what we call “earned (free) media” is a little tougher to get. It also takes patience. But with the right ...
Jon Quick - June 12, 2015
In the attorney discipline business, privilege waiver is a central issue. When a client files a state bar complaint against his attorney, privilege is waived, subject to nuances. (Of course, isn’t everything in law subject to nuances?) What this ...
Megan Zavieh - June 11, 2015
Once a month the Legal Marketing Association drops by to apply the wizardry of their more experienced members to your questions. Today Tina Emerson and Nathalie Daum take on three questions: Should I advertise? Why CRM software? What about brand ...
The Editors - June 10, 2015 “I don't think this is going to work.” Judith slouched in the chair opposite my desk. “I mean, I don't know if I can trust her.” I understood. One of our firm's high-powered litigators, Judith was aggressive, tough on opponents, tough on her own ...
Otto Sorts - June 9, 2015
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