It's pretty clear that the web is going visual. As Google Chairman Eric Schmidt puts it, “The content of the Internet is video.” Google is adding new ways to explore images online. Even local business listing results are becoming more ...
Gyi Tsakalakis - June 24, 2013Younger lawyers often wonder where to begin their marketing efforts. Without a notable track record of experience or expertise, and lacking contacts in a position to send business, the odds can seem insurmountable. If you are part of a firm, ...
Sally J. Schmidt - June 17, 2013You're a litigator—when people need you, they find you, right? But until they do, they don't think much about you. All your usual business development tactics seem doomed to fall on deaf—or, at the very least, uninterested—ears. So, how do you ...
The Editors - June 13, 2013Outlook Conversation view allows the entire email conversation to be followed in one location—your Outlook inbox. Read the tips. We all like to talk—at least most of us do. In real life, our conversations flow, with one person talking, others ...
Vivian Manning - June 12, 2013"People don't want to hire at the bottom or middle of the barrel, they want to hire at the top of the barrel." At last month's Third Annual Super Marketing Conference, Boston lawyer David White pointed out that, "We're all experts, we all have ...
Joan Feldman - June 7, 2013It's so comfortable to tell yourself all your clients want is for you to efficiently complete the matter, give them the bill and get out of the way. Comfortable for you, but not quite true. That's just what clients ask for. It's like those ...
Merrilyn Astin Tarlton - May 31, 2013Question: We’re a fairly small law firm—15 lawyers, 9 partners—but it seems like we’re always fighting about who gets the best offices. Every time someone retires or leaves, it’s like a circus with everyone arguing about the ...
The Editors - May 30, 2013Computer security is a cat-and-mouse game, and we’re the mouse. Even with virus prevention and detection, says Don Wright, it’s only a matter of time before unauthorized programs and predators get past the gates. Still, there are steps to take ...
Don Wright - May 24, 2013If you use WordPress for your website or law blog (and you probably should), there are some basic optimizations you should consider making if you care about people finding your content in search engines. If you follow these optimization tips, ...
Gyi Tsakalakis - May 23, 2013Meet this month's Enterprising Lawyer, solo appellate specialist Walter Sargent. In 1996, Walter left the Colorado Springs office of a large Denver-based law firm to start his own solo practice focused entirely on appeals. The ...
The Editors - May 21, 2013