Law Firm Marketing

Annette Choti | If your social media strategy is not creating the engagement with potential clients that you crave, consider these nine steps to relieve the suffering.

Nothing But the Ruth! | Takeaways from the second edition of Joe Pulizzi's "Content Inc."

Karin Conroy | Authentic stories help develop your firm’s personality and credibility, creating stronger trust on the part of your target audience.

Brendan Nelson, General Manager, Legal Business Solutions, LexisNexis, highlights what marketing and BD efforts distinguished high-performing firms during the pandemic.

Sally Schmidt | Ways to maintain your marketing efforts even when your plate is full.

Product Review | ConvertIT full-scale online presence solution for law firms. Website development, delivery, and maintenance of a complete law firm website.

Josh Blandi | Taking advantage of litigation data when scoping out which laterals to hire, which law practices to purchase — and, more importantly, which to avoid.

Julie Savarino | Certain pandemic workplace changes will continue on. At least for a while. This list starts with fewer handshakes.

Annette Choti | If you'd like to start a podcast for your law firm, here are tips to help you begin and keep going. 

Teddy Snyder | Expertise and thought leadership are not the same thing. What is thought leadership? Let’s break it down.