Friday Five Profitability Tips
Processes are the means by which we get things done, and checklists can keep us on top of what needs to get done. That’s why pilots, surgeons and astronauts use checklists extensively. They help eliminate the fear of forgetting something important.
When you set up a new client file, end a client matter or do any number of common law practice tasks, you have a standard process. It’s most likely in your head, though, and not well documented. Checklists are great tools for making sure you are completing the routine processes in your practice without mistakes. They’ll also save you time, especially if you want to delegate certain tasks. So let’s get some of these processes out of your head … READ THE REST
Attorney at Work Classic
Every lawyer wrestles with getting and keeping clients. Actually, it is quite normal to constantly wonder: “Where do I start?” “Are we spending enough on marketing … or spending too much on the wrong things?” “What are the right things?” Stop! Don’t get all tangled up! Take a break and get back to the basics with advice from marketing guru Bob Denney. It’s a classic from the Attorney at Work Legal Marketing Archives. … READ THE REST
Ask the Experts
Question: From a firm administrator’s perspective, what could a lawyer do to be a better boss?
Supervising staff can be a challenge, but any lawyer can be a good boss with a little conscious effort. In this edition of “Ask the Experts from the Association of Legal Administrators,” Sharon Abrahams and Paul Morton offer key advice to improve your supervisory skills. … READ THE REST
Companionate Love, Part Two
Last week, Christy Cassisa introduced us to the concept of “companionate love” in the workplace. It’s a type of emotional culture in which relationships are based on warmth, caring and connection — and, as Christy detailed in Part One, research shows it’s good for employers, employees and even clients. Today, she gets practical with a list of how-to’s aimed at helping lawyers start the shift to a more caring culture in their own offices. … READ THE REST
Get to the Point
A Roman walks into a bar and tells the bartender, “I’d like a martinus.” The bartender says, “You mean a martini.” “No,” says the Roman, “I only want one.”
English is a funny language — in both senses of the word. English incorporates words from other languages, and sometimes that means the usual rules don’t work. Usually, we add “s” to the end of a word to make it plural or “es” if the word ends in s, sh, ch, or z. But more than one stimulus are “stimuli,” not “stimuluses.” … READ THE REST
The Friday Five
For lawyers, using Facebook for marketing is a tough nut to crack. And Facebook has been making it harder to reach your fans on its platform with some recent steps. Many brands are saying that their reach is getting smaller and smaller due to changes in the news feed algorithm. What can you do to still make use of the platform as a law firm? Here are some tips … READ THE REST