Daily Dispatch

The Friday Five

Steps for Promoting Law Firm Videos


Videos have proved to be an effective online marketing tool for attorneys. Not only is a video 50 times more likely to be picked up by a Google search than text, video provides an emotional element of persuasion that other media options don’t. Social media sites also understand the effectiveness of video, and display and promote video in unique ways.

From convincing attorneys to provide pro bono assistance to educating employers on the importance of updating HR policies, video provides an emotional connection that makes it an efficient marketing tool. At Allen Matkins, we have produced hundreds of videos. We continually try new tactics, test and analyze the results to ensure our videos are reaching the right audience. If you’ve decided to try your hand at video marketing, here are some steps to start promoting your video content.Read The Rest


10 Things I Hate About the Little Things Lawyers Do


Whenever you spend a bunch of time with a group of people (like your family … ahem), you’re bound to become annoyed with them, at least some of the time. I have worked closely with solo and small firm lawyers for years now and I need an outlet, frankly.

I can limit screen time for my kids if they piss me off, but there’s nothing I can do when trying to change the tactics of certain wayward lawyers — save for moral suasion, of which this writing is a part. As always, the idea is not solely to critique and cajole but to find a better way forward.
Read The Rest


Financial Tips for Attorneys a Few Years Out of Law School

money management

In an earlier post, “Money Management Tips for New Associates,” we focused on how freshly minted lawyers can start their financial life on the right foot. Now let’s fast-forward a few years and consider some guidance for mid-level associates and young law firm owners. So, you’re older and wiser. What should you do at this point to keep your finances on the right track?Read The Rest

Your Money is In the Data

Looking for More Profit in All the Right Places

Back in January 2017, I was having breakfast with a local lawyer when he said, “I think I need to raise my rates this year. I am just not making enough money, and raising my rates should make the year more profitable.”

This led me to ask, “Do you know how much additional money you would actually make by raising your rates?” Maybe raising rates was needed; maybe not.Read The Rest


Resetting Default Heading and Body Fonts in Word

default fonts

If you’re sick of Calibri and Cambria, change your default heading and body styles so you can start every new Word document with the fonts you prefer.

Put Font Frustration Behind You … One of the most persistent frustrations legal users have with Microsoft Word is the default font settings. Fortunately, you can permanently change just two Styles (+Body and +Headings) to give your documents a more businesslike typeface.Read The Rest

Time Solv Product Spotlight

Seven Ways to Increase Law Firm Billable Hours

Can your firm honestly say it’s collecting all the billable time possible? Clio’s bombshell Legal Trends Report in September startled the industry by showing a dramatically lower number of billable hours as a percentage of hours worked than previously thought.

So how can your firm increase billable hours? TimeSolv has been providing billing and timekeeping software since 1999, and after working with thousands of lawyers we’ve developed seven best practices to consider to make sure every hour possible is captured and billed accordingly.Read The Rest

Thomson Reuters Product Spotlight

Four Ways Law Practice Management Software Helps Prevent Legal Malpractice Claims

Legal Malpractice Claims

Since 2009, the number of legal malpractice suits has escalated along with the costs to defend them, according to annual surveys by Ames & Gogh, an insurance broker. They say insurers have paid claims of $50 million or more in 2016, and that malpractice claims are most commonly triggered by conflicts of interest and cybersecurity issues. Business transactions result in the most claims, which tend to center around improper preparation, filing and/or document transmission.

If you want to do everything possible to ensure you’re never among the firms accused of malpractice, take advantage of law practice management software, advises Nerino Petro, technology co-editor for the ABA “GP|Solo Magazine” and CEO of a legal consulting firm. Here are four reasRead The Rest