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Columns

Content Inc.: The Way to Build a Successful Practice With Content Marketing

Nothing But the Ruth! | Takeaways from the second edition of Joe Pulizzi's "Content Inc."

Ruth Carter - August 21, 2021
Ditch These Super Trendy Hacks

Teddy Snyder | Perhaps the newest words in general use will become generally accepted. Wouldn’t that be groovy?

Theda C. Snyder - August 4, 2021
plein air
Paint Plein Air to Disconnect and Recharge

Bull Garlington | Painting plein air is more than just painting outside.

Bull Garlington - July 30, 2021
business development activities
How Successful Firms Used Marketing and Business Development Activities to Grow During the Pandemic

Brendan Nelson, General Manager, Legal Business Solutions, LexisNexis, highlights what marketing and BD efforts distinguished high-performing firms during the pandemic.

Brendan Nelson - July 28, 2021
long term marketing goals
Marketing When You’re Too Busy for Marketing

Sally Schmidt | Ways to maintain your marketing efforts even when your plate is full.

Sally J. Schmidt - July 26, 2021
return to the office
The Partners Want Us Back in the Office — Now What?

Tatia Troy | Is it possible to ensure a safe, collaborative, happy return that works for everyone, including clients?

Tatia Gordon-Troy - July 21, 2021
Launching a Subscription-Based Legal Services Program for My Law Firm

Megan Zavieh | Here is my story of how my subscription-based legal services product hatched from an idea to a full-fledged service line.

Megan Zavieh - July 19, 2021
taking depositions
Top 5 Tips: Taking Depositions in a Post-Pandemic World

Michael Murray | Remote depositions have gone from being a stopgap measure to commonplace. Here's what we've learned.

Michael Murray - July 16, 2021
workplace changes
The Pandemic Effect: 5 Permanent (or Temporary) Changes in Business Practices

Julie Savarino | Certain pandemic workplace changes will continue on. At least for a while. This list starts with fewer handshakes.

Julie Savarino - July 9, 2021
podcasting tips
Podcasting Tips for Lawyers

Annette Choti | Podcasts keep growing in popularity. If you'd like to start one for your law firm, here are tips to help you begin and keep going. 

Annette Choti - July 7, 2021
envelope

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