Columns

Well Said
Associates: Read Your Way to Business Development Success

In an issue of Strategy+Business, management guru Tom Peters suggests a number of books he considers valuable to read. In the interview, he quotes a respected business leader friend who argues that the No. 1 problem with big company CEOs is ...

Mike O'Horo - June 25, 2018
Five Ways to Make Your Days Better

Sometimes your day is cruising happily along. Then some bump in the road — or a major pothole — comes along to derail you from the easy life. And then there are days when everything seems to go wrong all day long. Life isn't always easy, but ...

Jamie Spannhake - June 22, 2018
Making Firm Meetings and Retreats Personally Productive

I participate in a lot of law firm retreats and meetings, but one will always stand out. I was talking with representatives of the firm before the retreat kicked off when one of the partners pulled me aside, pointed out another firm partner and ...

Sally J. Schmidt - June 21, 2018
bar discipline
An Honest Audit Leads to a Brighter Future

There are myriad reasons to run an efficient, sound, organized law practice. Here are two great ones, from an ethics standpoint: First, it helps lawyers avoid making the costly errors that lead to ethics trouble. Second, when lawyers receive a ...

Megan Zavieh - June 13, 2018
Why Lawyers Are Redundant: History Is Destiny

Now lawyers use every term they can think of because some court somewhere once said the language in the contract didn’t cover the dispute. Sometimes that’s a good reason, but often it is not. Rather than a considered approach, most lawyers start ...

Theda C. Snyder - June 12, 2018
Content Marketing Tips for Lawyers
Create Breakout Bespoke Content That Builds Brands

The mother lode of content creation is unique content that can be branded as solely belonging to the lawyer or firm. This can be produced and updated quarterly, annually or as news and events require. It establishes the publisher as an authority ...

Susan Kostal - June 4, 2018
Follow Up to Increase Your Chances of Getting Business

You undoubtedly have heard how important follow-up is to marketing and business development. Clients and referral sources are most likely to refer business to people they have heard from or seen in the prior three months, which means a sustained ...

Sally J. Schmidt - May 23, 2018
Lawyers and Vacations: It’s a Necessity

I haven't taken a vacation in over two years. In 2016, I took my dog Rosie to Flagstaff, Arizona, for a few days. We relaxed in front of the fire at our Airbnb and I spent an afternoon at a ropes course. It was so wonderful to have a break from ...

Ruth Carter - May 17, 2018
Well Said
One Shift That Will Improve Business Development Results

Business development needn’t be complicated, difficult or distressing. However, for many lawyers, it’s all of that. Most of that can be eliminated by a single shift in perspective. It comes down to this: You need a specific market focus to ...

Mike O'Horo - May 3, 2018
Content Marketing Tips for Lawyers
Building Endurance Into Your Content Strategy

Producing content that serves readers and the business objectives of the publisher — in this case, your law practice — is the No. 1 goal of a content strategy. Building an effective body of content requires consistent outreach. If you’ve been at ...

Susan Kostal - May 1, 2018
envelope

Welcome to Attorney at Work!

       

Sign up for our free newsletter.

x

All fields are required. By signing up, you are opting in to Attorney at Work's free practice tips newsletter and occasional emails with news and offers. By using this service, you indicate that you agree to our Terms and Conditions and have read and understand our Privacy Policy.