Business Development

Law Firm Swag
Law Firm Swag: Made for Your Audience

You can put your firm’s name and logo on an impressive number of things — pens, mugs, magnets and toys are just the tip of the swag iceberg. I was a bit overwhelmed by all the options.

Ruth Carter - January 3, 2025
family law practice
8 Tips for Growing Your Family Law Practice While Keeping Your Sanity

Tips for creating a successful family law practice — and handling a work life chock-full of domestic drama without burning out.

Margaret Klaw - January 2, 2025
attorney bio
Seven Steps to a More Authentic, Fresher Attorney Bio

Nobody sets out to write a boring bio. Here are the steps you can take right now to infuse authenticity and some fresh ideas into your attorney bio. Key Takeaways It’s just so easy to follow the usual attorney bio format and rarely update or ...

Nancy Slome - December 31, 2024
lawyers supporting role
A Lawyer’s Supporting Role Is Often the Strongest: Showing Up for Clients

Deb Feder | A solid book of business is built on honest, curious conversations that move your relationship with your client toward a 'thinking partnership.'

Deb Feder - December 30, 2024
law firm facebook pages
7 Ways to Optimize Your Law Firm Facebook Pages

Annette Choti | Using your Facebook page effectively requires effort, but here are tips to make increasing engagement less overwhelming.

Annette Choti - December 27, 2024
staffing your law firm trade show booth
Checklist for Staffing Your Law Firm’s Trade Show Booth

Many lawyers are uncomfortable working in their firm's trade show booth. Make your time on the expo floor less stressful with this checklist.

Sally J. Schmidt - December 25, 2024
associate business development
Business Development Starters for Law Firm Associates

Sally Schmidt | Six associate business development activities to help young lawyers get a running start building their law practices.

Sally J. Schmidt - December 23, 2024
elevator speech
A How To: Crafting Your Elevator Speech (With Examples)

Sally Schmidt | Every lawyer should be prepared to introduce themselves with a solid elevator speech.

Sally J. Schmidt - December 20, 2024
law firm associate to partner
Making the Transition from Diligent Law Firm Associate to Rainmaking Partner

Jay Harrington | The leap from law firm associate to partner means evolving from a "doer" to a "doer-seller."

Jay Harrington - December 9, 2024
new year marketing opportunities
New Year, New Marketing Opportunities for Your Law Practice

This is your annual opportunity to make some things happen in marketing and business development. Don’t miss it!

Sally J. Schmidt - November 15, 2024
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