Once you get comfortable with social media, you'll no doubt chuckle at your early days—including the etiquette quandaries and minor panic attacks. (Will they know if I unfriend them? What was I thinking with that profile picture? I didn't know ...
Joan Feldman - May 4, 2012In part one of this two-part post, Jared Correia reviewed Google’s revised search protocol, represented as "Search Plus Your World"—how and why it works, and how to opt out if you prefer to keep your social media and search functions well ...
Jared Correia - April 3, 2012Like most attorneys starting a new firm, I want to know the best way to build my reputation—and my client base—so I asked for some advice from Erika Napoletano and Ari Kaplan. Napoletano is Redhead Writing and author of the book, "The Power of ...
Ruth Carter - March 27, 2012March 30th approaches! For the uninitiated—or those who've ignored the alerts Facebook has been sending—that's the day all Facebook business pages will switch to the new Timeline format. And, like it or not, if your law practice has a Facebook ...
Merrilyn Astin Tarlton - March 22, 2012The folks in the Mountain View studios of Google have been very busy of late, working out a number of new endeavors, including the launch of Google+, and the application of overarching revisions to the company’s privacy policy. The most ...
Jared Correia - March 20, 2012Lawyers attend conferences. Lawyers tweet. Much like chocolate and peanut butter, these are two great trends that, for the most part, have trended great together.The integration of the two phenomena was inevitable from the day Twitter made its ...
Jordan Furlong - March 8, 2012There's no reason a smaller firm's online marketing program can't be just as successful as a megafirm's—even with a much smaller budget. But it does require focus. No more knee-jerk decisions, no more keeping up with the Jones’s—and certainly no ...
Kim Proxmire - March 6, 2012If you’ve been out of the job market for a while and you’re thinking about jumping back in, it’s important to map out a strategy—and stick to it. In part one of this series, “Heading Back to Work: Preparing for Re-entry,” we ...
Marcia Pennington Shannon - February 29, 2012You’ve probably heard of the wildly popular Foursquare and Farmville, where users receive incentives to participate in activities. But the concept of gamification—the use of virtual rewards, levels and status to motivate certain ...
Josh King - February 28, 2012Andrea Cannavina has advice on how to be in this strange land of the internet, without being a stranger.
Andrea Cannavina - January 19, 2012