Recently I offered suggestions — aimed at Gen Xers and Baby Boomers — for improving communication with millennials. Here is the promised corollary version: Guidelines to help millennials communicate with Gen Xers and Baby ...
Linda Hazelton - July 20, 2016It’s always interesting to me how many lawyers still think a successful law practice centers on knowing lots of legal principles. The reality is, that couldn’t be further from the truth. It’s true that you know how to read analytically, how ...
Chris Hargreaves - July 19, 2016Last month, I was asked to speak at BlogPaws, a national conference for pet bloggers. (Yes, I got to take Rosie the basset hound with me.) I was part of a panel that presented a three-hour workshop called "Legal Dos and Dont's of Blogging and ...
Ruth Carter - July 18, 2016In Part 1 of "Purge Toxic Clients," we walked through how to identify a bad client. Today, having identified them, let's look at how to actually end the relationship. When ending a client relationship, you have three goals: 1) Politely explain ...
Mike O'Horo - July 14, 2016You can create a video that simply exists on your website, or you can create legal videos that help you capture new clients and cases. While there is no magic formula to creating effective legal video content, there are general rules and ...
Michael Mogill - July 13, 2016Question: How can I get my partner to cross-sell me to her great contacts? One of the toughest nuts to crack in a law firm is getting that important introduction to someone else's client. You know they need your expertise ...
The Editors - July 12, 2016When Jeff Sherr was introduced to Slack, it struck him as a better way to capture and share those “short explosions of ideas” that happen after conferences and other events. You know when you’re out to dinner, talking with people, and new ideas ...
Gwynne Monahan - July 6, 2016Key performance indicators (KPIs), or performance metrics, are receiving some attention in the legal field. KPIs enable businesses to make data-driven decisions, and I, too, believe that KPIs are the next big thing for lawyers and law ...
Mary Juetten - July 5, 2016The inaugural Legal Marketing Technology Conference/Midwest, produced by the Legal Marketing Association's Midwest Chapter, took place June 23, 2016, in Chicago. While all attendees gained insights on a host of sophisticated tools that legal ...
Beverly Loder - July 1, 2016An infinitive is the barest form of a verb. Usually, we refer to a verb form as an infinitive when we use “to”: to go, to run, to think. If you studied a foreign language, you probably learned the infinitive form of verbs and then how to ...
Theda C. Snyder - June 30, 2016