It’s widely accepted that law schools don’t do a very good job — or in many cases don’t do anything at all — to teach law students how to develop business. Many commentators lament this failure, criticizing schools for not focusing on business ...
Jay Harrington - January 28, 2016Question: My secretary is sick and absent from work a lot. Yet I need someone here every day to help me. What can I do? If your assistant is missing in action more than you like, you can find yourself in a ...
The Editors - January 25, 2016The more I conduct client feedback interviews, the more I realize how few quality contacts lawyers make with their clients outside the substantive legal work being done. The number of times clients fumble for the name of a lawyer who is actively ...
Sally J. Schmidt - January 21, 2016Incorrect pronunciation can signal there’s something not quite right about the speaker. The speaker means to sound impressive, but incorrect pronunciation is a sure way to undercut a message. Generally, only your mother will correct you, so you ...
Theda C. Snyder - January 18, 2016Clients hire lawyers, not law firms, so it’s no surprise that attorney bio pages are the most frequently visited content on most law firm websites. People come to your website to vet a referral, check on some desired experience or expertise, or ...
Jaron Rubenstein - January 15, 2016As a blogger, I often have random inspirations for posts. They can hit me at any time — when I’m going for a run, talking to colleagues, reading my Twitter feed. The one time my brain goes blank is the moment I sit down to actually write a post, ...
Ruth Carter - January 13, 2016It is drilled into us during ethics classes, studying for the Multistate Professional Responsibility Examination, and in continuing legal education courses: When a client requests it, you must hand over “the file.” But have you ever stopped to ...
Megan Zavieh - January 12, 2016In this edition of "Ask the Experts from the Legal Marketing Association," Elizabeth Lampert, Jeff Scalzi and Katie Gilmore answer the question, "Where does content marketing fit in the law firm?" Read their answers for ways ...
The Editors - January 11, 2016If you want to stay relevant, you need to master the art of social media. According to data from the Pew Research Center, 65 percent of adults in the U.S. now use social networking sites, compared to just 7 percent in 2005. Platforms like ...
Nicolas Gomez - January 8, 2016Maybe as I get older I have less patience for things that seem wasteful or meaningless, or maybe I’m just getting crankier. I suspect people who work with me would choose the latter, but I have made strides over the past few years in learning ...
Otto Sorts - January 5, 2016