Columns

one of a kind with apples Bullied
Intrapreneurship: The Junior Associate Path to Business Development Success

It’s widely accepted that law schools don’t do a very good job — or in many cases don’t do anything at all — to teach law students how to develop business. Many commentators lament this failure, criticizing schools for not focusing on business ...

Jay Harrington - January 28, 2016
My Secretary Is Absent a Lot

Question: My secretary is sick and absent from work a lot. Yet I need someone here every day to help me. What can I do? If your assistant is missing in action more than you like, you can find yourself in a ...

The Editors - January 25, 2016
Increasing Contact With Clients

The more I conduct client feedback interviews, the more I realize how few quality contacts lawyers make with their clients outside the substantive legal work being done. The number of times clients fumble for the name of a lawyer who is actively ...

Sally J. Schmidt - January 21, 2016
Five Words You’re Probably Saying Wrong

Incorrect pronunciation can signal there’s something not quite right about the speaker. The speaker means to sound impressive, but incorrect pronunciation is a sure way to undercut a message. Generally, only your mother will correct you, so you ...

Theda C. Snyder - January 18, 2016
Friday Five
How to Improve SEO for Your Attorney Bio

Clients hire lawyers, not law firms, so it’s no surprise that attorney bio pages are the most frequently visited content on most law firm websites. People come to your website to vet a referral, check on some desired experience or expertise, or ...

Jaron Rubenstein - January 15, 2016
Nothing But the Ruth
Write What? A Simple Solution to Blogger’s Block

As a blogger, I often have random inspirations for posts. They can hit me at any time — when I’m going for a run, talking to colleagues, reading my Twitter feed. The one time my brain goes blank is the moment I sit down to actually write a post, ...

Ruth Carter - January 13, 2016
dealing with burnout
What Exactly Is “The File”?

It is drilled into us during ethics classes, studying for the Multistate Professional Responsibility Examination, and in continuing legal education courses: When a client requests it, you must hand over “the file.” But have you ever stopped to ...

Megan Zavieh - January 12, 2016
Everybody’s Talking About Content Marketing

In this edition of "Ask the Experts from the Legal Marketing Association," Elizabeth Lampert, Jeff Scalzi and Katie Gilmore answer the question, "Where does content marketing fit in the law firm?" Read their answers for ways ...

The Editors - January 11, 2016
Friday Five
Mastering Social Media: Five Tips for Law Firms

If you want to stay relevant, you need to master the art of social media. According to data from the Pew Research Center, 65 percent of adults in the U.S. now use social networking sites, compared to just 7 percent in 2005. Platforms like ...

Nicolas Gomez - January 8, 2016
T-Rex with open mouth jerks at work
Anti-Social Media

Maybe as I get older I have less patience for things that seem wasteful or meaningless, or maybe I’m just getting crankier. I suspect people who work with me would choose the latter, but I have made strides over the past few years in learning ...

Otto Sorts - January 5, 2016
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