When it gets right down to it, what lawyers do is all about clients. Those wonderful, awful, charming, annoying, challenging and gratifying people who actually pay you to do your work. So we are declaring it "This Business of Clients" ...
Roy S. Ginsburg - June 11, 2012
Well, really … why should he? I mean, knowing that people do things for their own reasons and not for yours, what’s in it for your partner to cross-sell you? Why should he introduce you to his client and promote you as someone who could help ...
Merrilyn Astin Tarlton - June 4, 2012Whether it's a special trip to meet a client or your daily commute, there's no doubt your travels will be sprinkled with 15-plus-minute periods of “bonus time.” Flight or traffic delays, late clients or other unexpected agenda disruptions that ...
Jason Womack - May 24, 2012Attorney at Work has been after me for a post about Klout. Try as I might, the drafts are snarky. I simply can't get past my mantra: Until Klout replaces my credit score, I pay it little attention. I say "little attention" because rarely a day ...
Gwynne Monahan - May 14, 2012Once you get comfortable with social media, you'll no doubt chuckle at your early days—including the etiquette quandaries and minor panic attacks. (Will they know if I unfriend them? What was I thinking with that profile picture? I didn't know ...
Joan Feldman - May 4, 2012Stop right there! Before you take step one to create your law firm's new website, pause to figure out what it is you really want your website to do—and who you want it to attract. Define your intended visitors as narrowly as possible. Do you ...
Andrea Cannavina - April 18, 2012Networking. You know you have to do it, but does the thought of engaging in endless awkward conversations at cocktail parties leave you cold? Does another round of seemingly irrelevant meetings of trade or civic or association groups make you ...
Roberta Montafia - April 12, 2012In part one of this two-part post, Jared Correia reviewed Google’s revised search protocol, represented as "Search Plus Your World"—how and why it works, and how to opt out if you prefer to keep your social media and search functions well ...
Jared Correia - April 3, 2012How many emails do you usually delete having read no more than the "from" line? Has your fear of adding to that in-box clutter—and recipiant irritation—kept you from including email in your marketing plans? Well, the truth is that there are ...
Ritchenya Dodd - March 29, 2012Like most attorneys starting a new firm, I want to know the best way to build my reputation—and my client base—so I asked for some advice from Erika Napoletano and Ari Kaplan. Napoletano is Redhead Writing and author of the book, "The Power of ...
Ruth Carter - March 27, 2012
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