Law Firm Marketing

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The State of Legal Marketing: Local Search Trends for Law Firms

What matters most for lawyers when it comes to performing well in Google local searches?

Mike Ramsey - May 21, 2019
Get More Referrals From Your LinkedIn Profile

Other lawyers are searching LinkedIn when they want to find a lawyer to refer. Here's what they're looking for.

Ruth Carter - May 20, 2019
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Five Questions to Ask Before Responding to an RFP

All firms, even solos, need to learn how to respond when an RFP arrives.

Matthew Prinn - May 17, 2019
Tips from the ‘Best Damn Legal Marketing Conference’

Takeaways from Bedlam Conference organizers Mark Homer, Casey Meraz, Mike Ramsey, Conrad Saam and Gyi Tsakalakis.

Mark Homer - May 9, 2019
Closing a Sale: How to Eliminate the Pain and Fear

Do you feel fear and anxiety when trying to close a sale? Here's how to eliminate it.

Mike O'Horo - May 8, 2019
Using Content as a Lawyer Recruiting Tool, Part 2: Real-World Ideas

How do you say “we’re different” to potential hires? Here's how a few savvy firms use content that tells a story.

Susan Kostal - May 6, 2019
Cultivating Internal Referral Sources

How you treat your colleagues is how they assume you’ll treat their clients.

Sally J. Schmidt - April 25, 2019
Stay Curious: Wise Words from a ‘Wise Guy’

Ruth Carter shares a few favorite lessons from Guy Kawasaki's new book.

Ruth Carter - April 10, 2019
Using Content as a Lawyer Recruiting Tool, Part 1

Try these tips on how to use content to recruit associates. Plus, some examples from firms that are knocking it out of the park.

Susan Kostal - April 1, 2019
Rewarding Your Referral Sources

You can do plenty of things besides referring work to stay in the good graces of potential sources of business.

Sally J. Schmidt - March 26, 2019
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