As the holidays approach, a smart lawyer begins to ponder greeting cards for clients and contacts. This year, an electronic greeting may be your best bet to impress without spending a bundle.
Merrilyn Astin Tarlton - September 16, 2015Question: We’d like to start a client feedback program. What do we need to consider when implementing this type of program? In this edition of "Ask the Experts from the Legal Marketing Association," Jim Jarrell, ...
The Editors - September 1, 2015
With summer in full swing, it may be difficult to imagine Christmas and Hanukkah looming around the corner. But if the topic is holiday cards, it's not too soon to knock a few big decisions off your to-do list, like ... should we send digital ...
Tim Derian - August 12, 2015It’s something you hear when you’re starting your career (and something you’ll hear constantly, throughout your career, if you’re a nonconformist): "You have to be more professional." Of course, that begs the question, just how does one "be ...
Jared Correia - July 9, 2015
It's not that we want to put words in your mouth. But it has come to our attention that sometimes people struggle with what to say when they ask for work, or try to deliver a specific business development (sales!) message. Business ...
Mike O'Horo - June 1, 2015
“I’m tired of hearing about ‘improving the client experience.’ People come to me because I do excellent work. They don’t care if I’m nice.” Might sound familiar, but it’s only half right. Your clients expect you to do your ...
Mary Lokensgard - May 21, 2015
An important client texts you for advice on a critical decision, apologizing that circumstances don’t permit a better means of communication. You can’t see or hear each other, and time is of the essence. The decision can’t be deferred. A poor ...
Marc Lauritsen - May 19, 2015
A holiday card catalog arrived in the mail a few weeks ago. I’m mostly a holiday purist who believes that you shouldn’t start celebrating the December holidays until after Thanksgiving. However, there are exceptions when holiday activities ...
Ruth Carter - October 9, 2014
Let’s face it: Lawyers don’t think, talk or write like regular people. We’re trained not to. The systems we work in are bewildering. The language we speak is full of specialized terms. The documents we create are both written in our language and ...
Mary Lokensgard - September 16, 2014
Find yourself feeling irritated? Frustrated? Downright grind-your-teeth angry? Maybe you skipped breakfast. And lunch. Maybe your spouse was nasty to you at dinner last night. Maybe you can't stand the way opposing counsel flagrantly ...
Ryan Sullivan - June 12, 2014
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