Daily Dispatch

Nothing But the Ruth
Want to Be More Efficient? Unplug!

Let me tell you a secret — the biggest distraction in my life is me. No, I’m not wasting time playing Angry Birds or watching Netflix. My challenge? I’m so well-trained to react the moment my laptop or phone lights up, chimes or rings that it’s ...

Ruth Carter - July 14, 2014
Friday Five
Heads Up: All Headshots Are Not Created Equal

An earlier post talked about the importance of getting a professional headshot as a smart way to introduce yourself online and establish your brand. But do you know what potential clients are looking for in a photo? Leigh McMillan does. As ...

Mary Ellen Sullivan - July 11, 2014
E-signature Questions Beating Your Paperless Plans?

So you made the decision to go paperless. You've grasped the concepts and technology you need and your systems are mostly set. But when you need to get someone's signature on a document, your best-laid plans come to a screeching halt. That ...

Peggy Gruenke - July 10, 2014
Legal Marketing Experts
What to Expect of Your Marketing Campaign

If your firm doesn't have vast experience in marketing, or in any of its parts, you have no way of knowing what to expect from your marketing efforts. Why shouldn't anyone expect a rush of clients, for example, from a single ad — unless you have ...

Bruce W. Marcus - July 9, 2014
Law Firm Homepage
Are Law Firm Homepages Really Dead? (And If So, So What?)

Apparently the jury’s out on whether traffic to your website's homepage is declining. My own analysis shows law firm homepage traffic has been relatively unchanged over the past two years, though law firm website strategist Robert Algeri says ...

Steve Matthews - July 7, 2014
Pricing
Pricing Lessons from Summer Camp

Nobody likes talking about money with clients. Nobody. But the conversation gets a whole lot easier when you are confident in what you do, and what you're worth. Right? Maintaining the needed level of self-assurance, though, might be the hardest ...

Joan Feldman - July 3, 2014
iPad Apps
Four Powerful Mobile Apps for Accessing Your Files

Whether or not you consider yourself a mobile lawyer, we’re all part of a professional community and society that embraces mobile technology. That means our clients and opposing counsel expect us to be able to access files and research at any ...

Noble McIntyre - July 2, 2014
Use New School Legal Technology

I recently read an article, Why old school attitudes to technology are hitting ...

Vivian Manning - July 1, 2014
Performance Evaluation
Best Way to Handle Staff Performance Problems?

Question: What’s the best way to deal with staff performance problems? It seems like attempting to work them out during performance evaluation discussions between the assistant and the lawyer she works for is just going to ...

The Editors - June 30, 2014
Document Editing
Editing Legal Documents: 3 Simple Questions

No one needs to reinvent the wheel every time a new project comes through the door. It’s the reason document management and document assembly programs exist. But no matter how good your forms are, or how cutting-edge your software is, they ...

Mary Lokensgard - June 26, 2014
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