Columns

Lawyer Marketing as Easy as 1-2-3

You are a member of an organization that holds quarterly dinner meetings with a speaker. You look at your calendar and realize the next meeting is Wednesday night — drat! But, dutifully, you show up just in time to sit down for the meal, ...

Sally J. Schmidt - October 22, 2013
multitasking
What I Learned at the First P3 Conference

If you like this sort of thing (and I really do), the P3 Conference was an energizing, cutting-edge event that, for the first time, brought together three traditionally discrete disciplines — pricing, practice improvement and project management ...

Merrilyn Astin Tarlton - October 18, 2013
T-Rex with open mouth jerks at work
Lawyers and Social Media: Facebook ‘Em, Danno!

Krebbs came to me for advice. It seems one of his associates had called in sick the day they were to prepare massive final documents for a filing, leaving Johnson high and dry to finish it by himself. That very same night, however, Krebbs saw ...

Otto Sorts - October 17, 2013
Women looking at laptop screen Optimize
Direct Traffic Is Best for Your Law Firm Website

Once you know that no one is looking at your law firm website, it’s time to get serious about turning that around. How?

Gyi Tsakalakis - October 16, 2013
What Does the Future Hold for Lawyers?

Some of the legal profession’s foremost thought leaders gathered last week at the College of Law Practice Management’s 2013 Futures Conference, October 4-5, in Chicago. This year, a new format combined brief TED-style talks with longer breakout ...

Steve Nelson - October 11, 2013
dogs in the law office
Dogs in the Law Office

I love my dog, Rosie. One of the benefits of having a virtual law practice is I get to work from home a lot — and that means my six-year-old basset hound is never far away. I also take her on work-related errands to dog-friendly places.

Ruth Carter - October 9, 2013
Copy and Paste Made Easy

In law firms, most of us copy and paste within and between documents a lot. Especially when a well-written document crosses your desk with text you could use in a precedent – why not borrow and reshape it instead of starting from scratch? I ...

Vivian Manning - October 8, 2013
Friday Five
LinkedIn for Lawyers: Five Tricks That Work

LinkedIn has 175 million users so far. All of whom are looking to network with business professionals specifically. For an attorney, this is an untapped market for potential clients. And, of course, in terms of employment-seekers, it’s a ...

Robert Bohn - October 4, 2013
T-Rex with open mouth jerks at work
Tomatoes, Squash, Associates and Weeds

Each spring when I plant my garden, I have great expectations for all the vegetables I’ll be harvesting. By June, the new plants start to look a little like the pictures in the catalog, but here and there I encounter a few "volunteers" from last ...

Otto Sorts - September 24, 2013
Attorney at Work Friday Five
Five Ways to Invest in Yourself

I appreciate a nice, tidy “to-do” list — and how moving through the list can offer clarity of purpose, digestible milestones and a sense of accomplishment. But when it comes to mapping out their career paths, lawyers can find a to-do list is ...

Laney Altamar - September 20, 2013
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