Law Firm Marketing

Teddy Snyder | Today, our smartphones are our lifelines. You will communicate more efficiently if you pay attention to one particular setting.

Book Preview | Attorney Ali Katz explains the three things you need to use free marketing, so you can build your practice without spending too much money.

Nancy Slome | Much has been said about what it takes to write a good law firm bio. But what about your site's practice and industry pages? Begin anew with these seven tips for engaging descriptions. 

Google’s algorithms can reduce the visibility of reputable law firm websites they deem untrustworthy. Here's what you should know.

Dan Christensen | When starting your own law firm, you must think beyond what it means to be a successful lawyer and consider what it takes to be a successful business owner.

Will Hornsby | The state rules that govern advertising are changing rapidly, but one thing that is not changing is the cornerstone prohibition against false or misleading advertisements.

Jay Harrington | To up your game in thought leadership marketing, try this: Broaden your perspective, try different content formats, befriend editors, and show some personality!

Nothing But the Ruth! | Now is the time to devote more energy to your content marketing strategy. Takeaways from "Corona Marketing: What Marketing Professionals Need to Do Now to Survive the Crisis" by Joe Pulizzi.

Gina Rubel | Here are three tactics to create an engaging web bio that will drive business, speak directly to your potential client and put your best foot forward.

Teddy Snyder | A lot of lawyers have complained that they don’t have enough work. Stop grumbling, and do some forward-thinking. Here are three immediate-impact marketing ideas to fill your time and generate business tomorrow, if not today.