Katy Goshtasbi provides an excellent yet simple definition of a personal brand: It's what people say about you behind your back. Essentially, it’s your reputation. As people have become more active on social ...

When a lawyer runs afoul of the rules of professional conduct, there are consequences. Depending on the severity of the rule violation, discipline might consist of disbarment, suspension, reprimand (public censure) ...

Who are these “enterprising lawyers”? Actually, they are easy to spot. Look for the happier, more engaged lawyers. Deeply invested in the power of the work they do for their clients, they seem to have more energy ...

Trust accounting has always been a hot topic for ethics regulators. Understandably, of course, since how lawyers handle their clients’ money goes not only to the heart of the trust between a lawyer and a client, but ...

Would you like it if your law firm's website pages attracted more visitors from search engines? Improving your pages’ meta description tags can help.

Don't you wish you had a superpower, or at least some handy mobile tools, that would help you get, keep and cross-sell more clients? Well, wish no more. Law firm business development experts are producing apps that ...

Prior to working with a sixth-year associate recently, I reviewed her online profiles. After we had talked for an hour, I noted that her bio was a complete disconnect from her practice. While she originally had been ...

Research-based legal rankings have become annual fixtures in law firm marketing calendars, especially as the main directories' cachet increases. Listings can be a great opportunity to publicize and enhance the ...

You knew it had to happen. After years of blogs, hashtags and conferences referencing "The End of Lawyers," "Legal Rebels" and "New Normal," the movement finally became — you’ll excuse the expression — "old ...

What does it take to land television interviews and features in media outlets like Fox, The New York Times and CNBC? "How to Build Your Brand and Grow Your Network" is Daliah Saper's topic at the upcoming ...